How can the industry develop better

In the future, the goal of China's hardware industry is to catch up with Taiwan in the first step, catch up with Europe and America in the second step, and be on an equal footing with the world's advanced level, truly realizing our dream of becoming a hardware power.

After the reform and opening up, in the international hardware supply market: Due to the rapid development of production technology and the increase in labor costs, developed countries in Europe and America have shifted the production of common products to developing countries and only produce high value-added products. Meanwhile, China has a strong market potential for hardware tools, which is more conducive to developing into a major exporter of hardware tools.

After more than 30 years of efforts, China's hardware industry has truly become a major hardware country. However, at present, Chinese hardware enterprises still face the transformation from a major hardware country to a powerful one, and need to spread the wings of brand and industrial regionalization.

Innovative technology and brand building are the paths to becoming a strong country in the hardware accessories industry

Due to the rapid development of hardware accessory production technology and the high cost of labor, developed countries have accelerated the transfer of medium and low-end products to the third world and only produce some high value-added products themselves.

In recent years, in Europe and America, as the design of building hardware products in developed countries mainly focuses on ease of installation and maintenance, self-assembled products and tools have been highly favored by the market.

The export of hardware products from our country only earns 3% of the total export value. This is not merely a matter of technological content, but more importantly, a brand issue.

A brand encompasses many aspects, including service, reputation, and so on. Reputation is as precious as gold, and doing business with integrity is the fundamental way. If the hardware products we produce were sold under our own brand without being labeled with others', and the price could be the same as that of OEM sales, then our GDP would have increased many times over.

Meanwhile, to strengthen and expand China's hardware industry, the involvement of major financial groups is a key factor.

How to create a brand that is commensurate with China's own hardware accessories market is an urgent problem that we need to solve.

With China's accession to the WTO, a large number of international well-known brands will flood into the country in large numbers. This is what we often call the arrival of the Wolf. There's nothing to be afraid of when a Wolf comes. The key is that we need to have a good hunting gun to stop it.

The development of production and marketing in China's hardware industry must follow the domestic and international trends to go international, and drive the development of enterprises with new marketing methods to create an international concept.

At present, there are hardly any well-known brands of hardware products in China that have gained international recognition. Apart from the first domestic enterprise to obtain the "China Well-known Trademark" for slide rails and hinges in the home hardware industry, which enjoys a relatively high reputation, there are still relatively few well-known hardware enterprises in China.